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Top 10 Brand Management Agencies – 2022

Building a strong brand is no easy feat. It’s a complex process that goes beyond creating a slick logo and catchy tagline. It requires time, dedication, and above all, skills. Today’s customers are spoiled for choice. They have hordes of brands competing for their attention. As a result, they’re drawn to authentic, memorable brands that they can relate to on an emotional level.

In an age of ever-growing competition, striking the right emotional chord is key to standing out from the crowd. The most successful brands today are those that build lasting relationships with their customers. Branding is about defining who you are as a brand, what you stand for, and why it matters. That’s no walk in the park. There are so many elements and dimensions to take into account that it can be easy to slip up. And while it’s important to make mistakes and learn from them, you don’t always have to. Here are five branding missteps I’ve encountered one too many times.

Too often, brands overlook the importance of the brand building process. They go about designing, developing, and changing elements of their brand without having a well-defined strategy guiding their decisions. Successful brands earn customers’ trust by offering consistent, memorable experiences. It’s a constant work in progress. You need to answer tough questions about who you are as a brand and what you stand for. For that, you need to be fully committed.

The seismic events of 2021 will echo long into the coming year: marketing strategies are being reshaped to suit the new e-commerce reality, media budgets have been slashed, brand-building activity is on hold. A shift toward investment in performance marketing is accelerating the trend toward digital channels, with Amazon and TikTok among the growth stories. At the same time, brands must find new creative solutions to achieve distinctiveness in the post-pandemic marketplace.

We present to you, “Top 10 Brand Management Agencies – 2022.”

    Top Brand Management Agencies

  • iSynergy is Northeast Ohio’s leading digital marketing and SEO agency, focused on delivering robust creative branding, website development, content creation, and SEO services

    isynergy.io

  • Boyden & Youngblutt

    Boyden & Youngblutt

    Boyden & Youngblutt provides regional and national clients with expertise in advertising, interactive media planning and strategic communications

  • Copperwing Design

    Copperwing Design

    Copperwing is a multi-disciplined creative consultancy and advertising agency focused on building brands and managing brands

  • MBB

    MBB

    At MBB they are a talented group of marketers, thinkers, designers, interactive geeks and writers who work with a variety of great clients, but their specialty is renovating classic, heritage brands

  • McLean Design

    McLean Design

    McLean uses every tool at their disposal to reveal the core meaning of a brand and enhance the consumer's experience beyond the mere utility of a product or service

  • Mortar Advertising

    Mortar Advertising

    Mortar is a San Francisco advertising and branding agency helping clients make a decision to be different and communicate the power of their choice

  • Publiq Group

    Publiq Group

    Publiq is a diverse minority owned and certified brand transformation agency and content studio. The world's top companies partner with them to build, scale and protect their brands

  • Shark Communications

    Shark Communications

    Shark Communications develops effective, online, client marketing programs using a broad range of strategies including search engine optimization, lead-generation pages, branded social networks, pay-per-click campaigns, popular social media, and more

  • Spire Agency

    Spire Agency

    Spire Agency is a strategic brand design agency specializing in building B2B brands that build bottom lines

  • Studio 22 Design

    Studio 22 Design

    Studio 22 Design delivers strong creative solutions to companies and organizations of all sizes